Qualcomm Toq smartwatch now on sale for $349, ships in 1-2 weeks

by: Shawn IngramDecember 2, 2013


The Qualcomm Toq smartwatch is now available for purchase from Qualcomm, though any new orders will have to wait at least a week before they ship.

As promised last month, the Qualcomm Toq is now on sale for $349, the same price as the Nexus 5, and $50 more than the Samsung Galaxy Gear. For the price users get a smartwatch that will work with any device that runs Android 4.0.3 or higher, though it works best with smartphones running Jelly Bean or KitKat. The Galaxy Gear only works with select Samsung smartphones, giving the Toq a larger potential market.

In addition to the wider functionality, the Qualcomm Toq has longer potential battery life than the Galaxy Gear. Qualcomm claims the Toq will last for about five days on a single charge thanks to its Mirasol display. Mirasol is a MEMS color display that’s similar to the E-Ink displays found in the Amazon Kindle and other e-readers, as well as the Pebble smartwatch. Mirasol offers longer battery life than LCD displays, and is easier to read in direct sunlight.

The Qualcomm Toq does lack the camera and microphone of the Galaxy Gear, however. Users can answer and decline phone calls with the Toq, but they still need to use their phone or a Bluetooth headset to talk. Like all smartwatches, the main use of the Toq is to display notifications on your wrist. It can display notifications like new emails and text messages, but can’t do much with them aside from reply to text messages with a few canned responses.

While the touchscreen of the Toq makes comparisons to the Galaxy Gear easy, its feature set is closer to the Pebble, which costs half the price at $149. The Pebble lasts about as long as the Toq on a single charge, and it just as easy to read in sunlight. To keep the cost low, however, the Pebble relies on physical buttons and taps for navigation instead of the touchscreen of the Toq and Galaxy Gear.

At the moment the Qualcomm Toq is available in black, and comes with a wireless charging station. There is also a white model coming soon, but it doesn’t have a release date yet.

Are the Toq’s features enough to justify the $349 price, or is the Galaxy Gear more enticing?

  • MadCowOnAStick

    nahhh i’d rather get a nexus 5 or a moto x

    • cold water music

      I’m with you on the Nexus 5. You’d think one would improve the Google glasses or make a better pair of android glasses for the android phones. Oh well two other devices for people to use while driving.

  • Ryan Castle

    What makes Qualcomm think they can sell more than Samsung in a relatively new market at a more expensive rate without offering all that much in functionality?

    • Noel


    • John Doe

      It’s all got to do with Battery life.. and the fact that you have to have the 2 or 3 phones that the Samsung watch supports..
      I for 1 do not have a Samsung phone anymore! so my options limit me to the Qualcomm, Pebble or Sony watches
      Samsung Battery life 1 Day (at most!)
      Sony Battery life 1~2 Days
      Qualcomm Battery life 2~3+ Days
      Pebble Battery life 7+ Days
      It’s all about who wants to plug in there phone the most …and what phone you use.. I have a Nexus 5, so the Samsung watch is out!
      Next year we will see lots more watches come to market, and then we will have a much better choice of what to wear on our wrists (if anything..)
      Yes, the Qualcomm is expensive, but it does give you a better choice of phones and battery life which is key to some who do not use or like Samsung phones…

    • John Doe

      Ryan, to answer your specific question..
      Qualcomm did not build this watch to sell it for domination of the
      market! It was and still is a test product to show off their Mirasol display technology. If the phone actually has good or great sales would be a bonus to Qualcomm and there R&D Mirasol display project.

  • rmcrys

    For the price they won’t have a chance. I would gladly consider buying one of it costed 150€ but as it is … no chance. It is nothing more than an ipod nano with cheaper screen and 2x price. I’ll wait for the second generation of gear/pebble or the apple thing.

  • dean clarke

    At the this rate I will skip first second and third gen way too expensive for little use!

  • John-Phillip Saayman

    Galaxy Gear is more enticing.. To answer the question

  • TjaldidTjaldid

    no mention of the color display in this article

  • CR

    What type of ear buds are displayed with the Qualcomm Toq