Panono ball camera lets you throw it in the air to take 360-degree panoramas

November 12, 2013
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A typical panorama shot is composed of multiple pictures that are taken at slightly different times and then stitched together into an interactive image. While this method works, the result is often blurry and far from perfect.

A more advanced approach would be to use multiple camera lenses pointed in all directions, taking a 360-degree image instantly. That might be impossible with a smartphone or traditional camera, but the Panono isn’t your typical camera device.

The Panono is a ball-shaped camera consisting of 36-lens that allows you to create a 360-degree panorama in one of three ways: you can hold it and push a button, you can attach it to a pole/stick, or you can simply throw it in the air. Using an internal accelerometer, the Panono calculates when it is at its highest point and automatically takes a 360-degree 72MP image using all 36 of its camera lenses.

Using an internal accelerometer, the Panono calculates when it is at its highest point and automatically takes a 360-degree 72MP image using all 36 of its camera lenses.

Whenever an image is taken using the Panono, it will automatically sync via Bluetooth to your Android (or iOS) device. You can then look at the images instantly using the Panono app.

What’s even cooler is that the app allows you to view the photos by twirling your mobile device around, instead of just scrolling around the images.

The only real downside to the Panono is it doesn’t commercially exist — yet. The Panono is the product of more than two years of development and prototyping. While the version seen above works, it still needs to be massed produced. Panono is currently on Indiegogo looking for $900,000 in funding, and has already achieved $60,300 with 53 days left to go.

The goal is to eventually sell the Panono for a hefty $599, though Indiegogo supporters will have the opportunity to pick one up for $499. The Panono’s creators also hope to ship the device sometime in mid-2014. In the meantime, the Android app is available now, allowing you to check out real images taken with the Panono.

What do you think, would you consider the Panona, or is the asking price too steep in your opinion?

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