Nexus 4 purchases on Play Store limited to two handsets per customer

November 27, 2012
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We can talk all night about how Google messed up the launch of its flagship phone, the Nexus 4. Did the big G really fail to gauge the interest that folks have of the phone? Or could it be because there were too many rabid Nexus fans and resellers who ordered two, five and even more handsets at one go?

If the latter was more of the case, we don’t have to worry about history repeating itself when new stocks of the Nexus 4 arrive on Google Play, for a new rule has been introduced by the Nexus sheriff. As reported by Phandroid, one customer can now only purchase a maximum of two Nexus 4 units from the Play Store, though apparently this applies to each variant of the phone.

The new policy might seem to come a bit late in the game, but wait until you hear that it will be enforced retroactively. This means those who have successfully gotten away ordering more than two phones under one account will only be getting two.

We’re not sure how Google is planning to handle refunds or if this is just a temporary solution, but this should come as good news for those who have been waiting forever (well, two weeks) for Google to ship the phone. What do you think?

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