New Galaxy Note 3 ad reminds us buying it is the “smart move”

December 3, 2013
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Samsung has kicked off what looks like a new series of ads meant to convince consumers to buy more Galaxy devices – specifically more Galaxy Note 3 units.

The first episode of Smart Move shows us the hardware of the Galaxy Note 3, listing several reasons to buy this particular flagship smartphone. In less than 100 seconds, Samsung reminds us that the Galaxy Note 3 features a 5.7-inch Full HD display and has a new kind of plastic back cover – “textured back cover with delicate stitching.”

Then, Samsung tells us that the Galaxy Note 3 is a power machine, ready for gaming, and not only, thanks to its 2.3GHz processor and 3GB of RAM. When it comes to storage, there’s plenty of that as well, and you can always add more via microSD as well.

Finally, the camera of the phone is mentioned, a 13-megapixel shooter that comes with Full HD video recording, and plenty of “innovative” features.

As you can see, Samsung is just interested in promoting the phone in this ad, as there aren’t any hits at the competition.

We’ll remind you that the company is expected to spend over $14 billion on marketing and advertising this year, so we’re certainly not surprised to see Samsung promote one of its top-selling handsets with a new ad version.

As the end of the day, the Galaxy Note 3 may not be the best choice for everyone, but it’s certainly one of the best handsets of the year. In the playlist above, you can check out some of our hands-on coverage of the handset since it was first unveiled in early September at IFA 2013.

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