Advertising is everywhere. That’s a 21st century reality. It follows you aboard public transportation, as you walk around town, even on your computer and smartphone. There’s few places left sacred enough to go ad-free.

With that in mind, it’s really not much of a surprise that Motorola, and Google through proxy, as working on getting a Motorola map ad patent. What does this mean for navigation and mapping apps exactly?

The idea is that you would have small pop-ups throughout Google Maps, though its not clear how this would work exactly. The idea of ads plastering your phone while you are trying to find your way around might be a little distracting.

Maybe just when you are searching for new locations, or entering in directions? Not during the actual navigation process itself? It’s hard to say, but more than likely Motorola and Google are smart enough to make them unobtrusive and non-distracting so they don’t become a driving hazard.

Does the idea of apps like Google’s Navigation getting advertisements bother you? Or is it just the price we pay for free and convenient apps these days?

Andrew Grush
Andrew is one of the three Managing Editors of Android Authority, primarily responsible for the overseeing of US team of writers, in addition to several other projects such as VR Source and more. He loves tech, gaming, his family, and good conversations with like-minded folks.
  • I_Hate_Ads

    I hate ads, in every format. I will go out of my way to avoid them at all costs. I will black-list products and services that annoy me with spam-style ads. I hate ads with every fiber of my being.

  • anon

    I would rather have to pay for the app than give up BW to spam while I’m using it. 99% of the ads it does spam ow in search mean nothing to me since they are for crap i would never buy. I hate ads as much as the other poster. Too many people now have become accustomed to being berated and hammered with crap that they accept it or think the spammer is entitled to it.

    Ads should not cost you anything but visual clutter. Too often these days your paying for those ads in some form or other. It is like paying a robber to steal from you.