We practically eat gadgets these days. We buy new ones, check out newer ones, and end up buying the newest one. And, after some time, something newer comes, then the cycle of being gadget geeks and freaks rolls all over again. We have a lot of brand manufacturers advertising in whatever ways they can to promote their new products. They compete with each other, always trying to make a point of differentiation.
Verizon Wireless is about to release the Motorola DROID Bionic this coming September 8. Verizon has passed up on the Samsung Galaxy S II, and the mobile carrier will not be launching it. This makes the Motorola DROID Bionic an all-out release for Verizon. But, what scenarios does this fact create for the Motorola DROID Bionic on Verizon?
Unrivaled Launching of Verizon’s Centerpiece 4G LTE Handset
The Motorola DROID Bionic is a 4G LTE smartphone with a dual-core processor and a 4.3-inch qHD screen. It is a powerhouse of high-end specs. It is a solid combo of high-end hardware from Motorola and high-end network service from Verizon.
This new gadget will bring the best among currently existing powerful Android smartphones for a price of US$300 (US$600 retail price). That’s the first good thing–a very good model that will satisfy customer needs, and eventually bring loyalty to these tech brands.
This, for sure, is what the Motorola-Verizon team-up is aspiring for. With Verizon expanding, more sales for their own products is another thing we’re expecting to take off on a positive note. This will be actualized through unopposed advertising of the DROID Bionic. And, another good point that may result if this team-up works, is the unparalleled publicity of the Motorola brand, making it more favorable to the public.
The Threat of Current and Upcoming Rivals
We have a tyranny of choice–this dizzies us and gives us headaches. An example of this is the crowding of devices to choose from such as the forthcoming new iPhone model, the Motorola DROID Bionic, and a few other models of more or less the same features.
Even though the DROID Bionic will be unopposed in terms of advertising from Verizon,the mobile network is rumored to be the home of–or at least the first carrier to release–the upcoming Google flagship reference phone for Android 2.4/4.0 Ice Cream Sandwich–the Nexus Prime–which has been rumored to come from Samsung. Although speculation points to October as a likely possibility for the launch of the Nexus Prime, it will surely be a scene-stealer.
One more thing adding excitement to this competition is the much-awaited release of the newest model of the iPhone. Motorola should take advantage of the unhampered and unrivalled launching to advertise and publicize the DROID Bionic as much as possible to compete with the much-publicized iPhone 5 that will be definitely be landing on Verizon.
Another currently existing threat is the HTC Thunderbolt, itself another powerful 4G LTE smartphone on Verizon. In the area of 4G LTE smartphones, the DROID Bionic costs more than that of the HTC Thunderbolt. People who want to get a powerful handset plus Verizon’s 4G LTE connection for a lesser price than the DROID Bionic’s will have in the HTC Thunderbolt a likely candidate.
Aside from that, HTC Vigor, a new product with a mixture of best specialized features is rumored to be launched on Verizon in October this year. These 2 models from HTC could pose another great challenge for the DROID Bionic.