Moto X: potential shipping delays, wood version cost and new TV ad

by: Chris SmithAugust 23, 2013

Moto X

The Moto X has just launched with AT&T and we already have a few updates about the handset that you should be aware of. And there’s a new TV ad for Motorola’s flagship handset.

Shipping delays

One of the benefits of having the Moto X built in the USA is being able to ship the custom versions of the handset in a timely manner – up to four days according to the company. But it looks like that may not be the case, at least not at first.

In a blog post reminding potential buyers that AT&T is ready to take orders for the handset, Motorola said that MotoMaker will be up an running “very soon,” but because of a potential high demand for the handset some delays are expected, at least at launch:

[quote qtext=”We’ll be working hard to get your customized Moto X to you as quickly as possible. We expect that because of high demand, initial shipping times may vary. But we will get that down to 4 days or less as soon as we possibly can. We’ll also be adding digital printing in the future, so you can include a personal message on the back of your Moto X.” qperson=”” qsource=”” qposition=”center”]

From the text above, is hard to say how long the devices will be delayed, so we’ll just have to wait for the company to start taking orders for customized versions to get actual shipping times.

Wood Moto X to be more expensive?

Not long after the Moto X became official we talked about the wooden version of the handset and we wondered whether the company will charge a premium for them.

Moto X

Digging through the Motorola website, Droid-Life discovered that wooden versions of the phone may come with a $50 premium price – although that’s yet to be confirmed by the company (see image above and second Source link below).

Assuming that’s true, then the 16GB model with a wooden back will cost $249 on-contract instead of $199, while the 32GB model will be priced at $299 instead of $249 (also on contract).

New TV ad

Finally, Motorola has released a new TV ad for the Moto X, which highlights the design of the handset – in particular the shape of the phone’s back:

Designed By You, For You” is the slogan of the short TV clip above, and we can expect to see more Moto X promotion in the future (here are the first TV ads for the handset). After all, Google is rumored to spend lots of money marketing the handset.

  • Androidslikebiscuits

    The Moto X should really be about the price of the nexus 4 considering its features and it relativity to the competition,the fact that this phone cost a shit tone really put off a lot of potential customers. But if we learnt anything from the iPhone its that consumers don’t seem to care about Price or features.

    • End in sight

      In my case, I do care about price and I was planning to buy this phone in anticipation of colors being available on T-Mobile and a nexus 4-like price. So I was pretty pisssed to find out the news.

      Yesterday I held this phone for the first time inside an att store and the size and weight are impressive. It is much lighter and smaller than the nexus 4. My guess is that when they had to decide on pricing, they realized that they really have no competition out their to worry about, so they did not feel they need to subsidize with a low price in order to grab market share. Even the new nexus 5 won’t have a nice small form factor like this phone and of course Google would have known that in advance.

      Can anyone tell me of a better phone that has this small size and light weight? I hate att (and i cant afford their plan prices), but if i really want that wood version, I might have to join att. Darn.

      • Androidslikebiscuits

        I don’t know if this will help but in the end colors are just colors and you can probably just buy a wooden case,the touch less notification feature is available on android devices with 4.3.If I were you I would the nexus 4 or 5(when it comes out) and try and find a nice case,Otherwise I might consider getting the GS4 mini(you can buy different color back plates for it.)

        (Sorry for the bad English)

        • End in sight


  • Jorell

    Ordered mine through Moto Maker and expected shipment is September 3rd.

    • Matt

      Yeah, me too. I hope that beat that date, because that is 11 days.

  • droidtomtom

    While $50 is too rich for me, I do think that is a good price for Moto to charge for a premium customization that is unique.