Is LG giving the Nexus 4 a plain old back cover in order to meet demand?

January 3, 2013
10
167
62 45 60

LG’s Nexus 4 is one of the best smartphones on the market, assuming you’re lucky enough to find one. Google says LG is having issues making them, but that still doesn’t explain why Google can’t provide a decent online shopping experience. But let’s forget about the blame game for a second and focus on what’s important here, making customers happy. According to Autoomobile, people have started receiving a slightly modified Nexus 4. Instead of the pretty back cover that shimmers in the light depending on the angle, this new variant is plain and dull. The site goes on to say that they’ve contacted LG and are waiting for a response. Our gut tells us this decision was made in order to increase production.

Does a boring back cover make the Nexus 4 a worse device? No, don’t be silly, but it is a disappointment that LG has failed to figure out how to deliver on the initial promised design that many people, ourselves included, have come to love. It makes us feel like LG was sleeping at the wheel. How could they not have anticipated all this demand? Were they that ignorant of what the market wanted?

It’s been 2013 for less than 100 hours, but we’re already looking forward to the next Nexus. It will probably have a 1080p screen, 2+ GB of RAM, and maybe even an ARM Cortex A15 processor. We’re hoping HTC will make it, but we’re also realistic and expect that the contract will go to either Samsung or one of the Chinese handset firms (Huawei, ZTE, Lenovo) that are eager to make a name for themselves.

We’re sad to say this, but LG continues to disappoint us. The Optimus 4X shipped more than half a year after it was announced. The Optimus G was announced a month after the 4X hit store shelves. And now this whole Nexus 4 thing … 2012 was not kind to South Korea’s other smartphone company.

Update: Turns out this story has a good chance of just being a prank.

Comments