LG announces the Optimus L Series II family, but is there anything new here?

February 11, 2013
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Does anyone remember LG’s L Series? It was LG’s midrange portfolio consisting of three devices called the L3, L5, and L7. There was an L9 in Asia, but forget about that for a second. LG managed to sell 10 million L Series phones during the past 10 months, so people seem to like them. Today LG is announcing the second generation of these products, the LG L3II, L5II, and L7II. Yes, those are the official product names, copy pasted straight from LG’s press release.

At this point in the article we’d normally run you through the specs, but this time we’re not even going to bother. Why? Because the L Series II family is exactly the same as the original, except that these new phones run Android 4.1 Jelly Bean. That’s it. They look the same, they have the same weak specifications, which today are even more outdated, and … there’s really not much else to say here.

If you want to save yourself money, do yourself a favor and buy a flagship phone from a year or two ago. Samsung’s Galaxy S2 has the exact same specs as the LG L7II, but you know it’s better supported, almost all the bugs have been ironed out, and Samsung is even issuing updates to that phone so it gets Android 4.1. And if you can’t find the S2, there’s always the S2 Plus, which ships with the newest version of Android right out the box.

Let’s also not forget that as soon as the Galaxy S4 hits the market, the price of the Galaxy S3 is going to fall through the floor. Used ones are going to be even cheaper.

Look, we want to like LG, we really do, but midrange devices like the ones announced today don’t really help their reputation as “just another handset vendor” that makes Android phones.

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