T-Mo CEO John Legere crashes AT&T’s CES party, gets kicked out by security

January 7, 2014

    cnet roger chen john legere

    Probably the most colorful executive in the industry – though it’s not hard to stand out among all those buttoned-up suits – T-Mobile’s John Legere is known for his straight talking, competitor bashing, and love of everything magenta.

    T-Mo is currently in a spat of sorts with bigger rival AT&T, after Legere called AT&T “desperate” for offering T-Mobile users an enticing buy back option for changing sides.

    Things took a turn for the hilarious yesterday at CES, when John Legere came by AT&T’s party uninvited, wearing his trademark magenta T-Mobile t-shirt concealed by a typically un-corporate leather jacket. CNET’s Roger Cheng spotted the CEO and tweeted a pic of himself and Legere, confirming that he effectively crashed his competitors’ party.

    Less than an hour later, Cheng tweeted that security escorted Legere out of the party under frowned looks from AT&T’s reps. “Oh wow”, indeed.

    Maybe John Legere wanted to see Macklemore, who performed at AT&T’s party, but we have a feeling the CEO didn’t crash AT&T’s event just for kicks. Publicity like this is priceless, especially ahead of a big announcement from T-Mobile. The company is expected to announce the next phase of its Uncarrier strategy at its CES event today. Uncarrier 4.0 will reportedly give users up to $350 credit to switch from other networks.

    Regardless of Legere’s agenda, we still appreciate the splash of color that his irreverence brings to an otherwise lifeless corporate landscape. Do you?

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    Comments

    • Mike Bastable

      well he seems like a nice man…..

    • joser116

      i love this guy

    • endy

      T-mo: I love you
      AT&T: F U

      • jeff

        Was with SUNCOM AND T-MOBOLE FOR YEARS AFTER GETTING OUTRAGOUS BILLS FROM ATT. WOULD NOT GO BACK FOR A FREE S5 AND FREE LIFETIME OF USE!!!

    • APai

      competition is good, att could have graciously invited him and given him a drink, instead of escorting him out. thereby , they blew an opportunity to show they arent tyrants

    • REAL6

      Classic!!!

    • Carechimba

      This guy is awesome. Best CEO ever.

    • http://www.waynecaswell.com Wayne Caswell

      Apparently such behavior is not uncommon among CEOs. When I was still at IBM and demonstrating OS/2 at COMDEX, we caught Steve Balmer crashing systems in the IBM booth and called security to have him escorted out. This story, and despicable actions by our competitor, never came out in the Microsoft antitrust lawsuit, because IBM (once sanctioned as a monopolist itself) decided to be quiet.

      • MSmith79

        Yeah, but:
        Balmer crashes competitor party = Douche
        Legere crashes competitor party = Hillarious

        ;)

      • Jacques Hragar

        Now i know your lieing Steve ballma crashing a computer lol like he could

    • Jason

      Typical.. ATT you are losing this customer in November after 10 years. Suck it fools.. T Mo I think I will join the Pink

    • san Diego

      I like him, love the attitude. I ported to T-Mobile from ATT during Christmas. 17 years with ATT was too much. Almost cut our family plan bill in half. Go Magenta!

    • The Black Hand

      John Legere is why T-Mo is so trashy. How last place quality and terrible coverage equate to better service, no matter how cheap it is, baffles me. They should have had security stomp his warped face in, maybe give him some hope for normality.

    • Dark_Laser

      It’s funny that AT&T had Macklemore performing because their data ceiling can’t hold me.

      • MadCowOnAStick

        lmao i see what you did there…

    • Abhishek Kumar

      This guy is the best CEO any company can get!

    • Cal Rankin

      This guy tries to differentiate himself from other executives, that’s for sure.

    • Wezi427

      That’s awesome! The guy has a good sense of humor.

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