Instagram launches today a “Feed” feature to its website, giving users the ability to browse through the latest photos of people they follow.
Kevin Systrom, co-founder of Instagram, explains in an official blog post that the new functionality is pretty much similar to how it’s done in the mobile app. First and foremost, a stream of new photos appears whenever people users follow have finished uploading them. These photos can then be liked by double-clicking them or pressing the dedicated button. Users can also interact further through inline commenting.
With the profiles and image feed available on the web, the only useful feature left missing is the ability to upload photos. Do not expect it to come anytime soon, or even at all; Systrom makes it clear that Instagram is about “producing photos on the go, in the real world, in realtime.” Enabling the other features of Instagram on the web is only intended to experience browsing the images much easier and faster, especially when users are just at home and not on the move.
Ever since the acquisition by Facebook, Instagram started to establish its presence on the desktop web, which may lead to some people into thinking that the photo-sharing service is losing its mobile intimacy and uniqueness.