On Tuesday, news broke that US Customs had blocked imports of the HTC One X and the HTC EVO 4G LTE, effectively preventing HTC’s flagships from reaching American customers. The embargo was enforced due to an exclusion order by the International Trade Commission (ITC). The ITC ruled back in December that HTC’s Android devices infringe on two of Apple’s patents, but gave the Taiwanese a respite until April 19 to remove the infringing features.
Although HTC claims that both the HTC One X and the EVO 4G LTE are now free of the infringing feature, it seems that the US Customs needs a lot of time to decide if that’s truly the case.
The most immediate and visible effect of this incident was the canceled debut of Sprint’s EVO 4G LTE, which left many customers (some of whom have pre-ordered the device) furious. It’s easy to blame Apple for the whole snafu (if you’re an Android fan), but I also wonder what HTC did or could have done to prevent such a high-profile embarrassment. Even Sprint could come under fire for scheduling a device launch before knowing for sure when the device will be available.
Regardless of who’s to blame, it’s increasingly obvious that this indefinite delay will have real consequences for all the players involved. Here’s how I see the winners and the losers of the game.
Tell me what you think. Who is the biggest winner and who is the biggest loser? Does this delay affect your purchasing decision?
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Where is the power people. It would just take one lunch meeting between Sprint, ATT and Verizon to put Apple out of business. They just need to answer one question. Do we run our own company or does Apple. This is not a question of money, it’s a question of controll. If those three carriers dropped Apple it would crush them. Come guys show us what your made of and we will back you. It’s True the fact still remains that Apple’s exsistance still rely on a carrier do buy the phones. Not to mention the biggest player of all. Although Samsung might be happy that HTC has this problem Apple still sues them as well and Samsung is the one that makes that beautiful Ipad screen, without that screen there is no Ipad. Someone needs to put Apple it their place and show then that they are nothing with out their suppliers.
I have to give it to the late S. Jobs. He was a master at getting people, especially CEOs, to buy into the idea that they “needed apple’s devices” and couldn’t succeed without them.
When Google was first working on Android their goal was an unlocked handset that would work on ANY carrier, be directly supported by them, etc. . . You know, the device we generally want and would break carrier control. The carriers unanimously told Google that they would NOT allow such a device onto their networks thus we have carrier controlled Android devices. But apple??? No problem! And they will bend over backwards for them. Cracks me up. Just goes to show you, you can convince nearly anyone of nearly anything.
I am quite agree with the writer who says Apple is a loser on this case,preventing customer to get there phoen just for trivial features.I hope the authority can move up and get the whole thing done ASAP.
I think the big winner out of all of this would be HTC. Nowadays, it seems that bad publicity is good marketing for many companies. Consumers not aware of the One X, may flock to stores to see what the fuss is about over the One X, if there happens to be any on stock. The same bad publicity may have caused Apple to have shot themselves in the foot since they have now brought a small company into the spotlight. When they see that they can get more from their money with the One X, I think we’ll see sales skyrocket for the One series.
I think sooner or later unlock phones will be the new thing. Carriers will have the options to give customers lower rates non-contract deals or they will take their business elsewhere
I am one of those who preordered the Evo LTEand am furious. I have always been disgusted by apple. Now more than ever. I have already seen sprint steer someone into purchasing an iPhone because the Evo wasn’t available (even though it would be if it weren’t for apple). And at other poster, good point about the hypocrisy regarding the original android intent of being unlocked, and carriers saying no, then bending over for apple. I think this is obviously a short term win for apple, but I hope HTC benefits from the publicity
You suck Apple.
Die Apple, die! I guess when you have such a limited, limiting device , when faced with actual innovation, dirty, sleazy, underhanded tactics with no regard for consumers, the economy, or the people that work for them should be expected from a company founded by a sleazebag who ripped off his own partners and spent years denying his own child.
Apple sucks. They are so worried about android taking over that they resort to blocking HTC android devices from coming to the US market. They need to spend their money on making a better and more competitive device. An 3.5 inch screen is so antiquated. They need to work on a 4g device of their instead of blocking the ones coming out. If any iPhone user ever try a high end android device they would never go back to iPhone. The android OS is far superior to Apple OS.
I have a Galaxy Nexus (on T-Mobile) and an iPhone 4s(At&t)….I use my Galaxy Nexus much more than I use my iPhone 4s. In fact, more people peak over to check out my GNex than my 4s, when I whip one or the other out.
I think iFans always think the same way : Apple invented everything, it’s normal for them to block any concurrent product, because everybody copies Apple.
People who buy Apple products don’t care about Apples behavior (otherwise they would have stopped buying iPhones after Foxconn scandal), so they won’t stop loving Apple just because Apple blocked products they would have criticized like hell anyway.
It’s always the same : Apple wants to be all alone on the market, and iFans think everybody thinks like them. So Apple is a clear winner of this story.
Would like to see Anonymous go after Apple :)
There will come a point, no matter how the carriers and/or Apple may try to control the market by impeding its forward motion and re-routing that momentum into avenues that serve their own interests, that a point of diminishing returns will be reached; where fewer and fewer people are willing to buy into their proposition and the number of people foolish enough to sign away two years of their freedom will make the current paradigm a prescrition for bankruptcy.
At that point, the type of phones Google envisioned – unlocked able to go from one carrier to the next – with people making their choices on matters that are truly relevant – like customer service; like a truly good network, etc., etc. will become the determining factor and the carriers will be forced to focus on truly giving value – rather than knowing they can rely on monthly payments based on servitude to a momentary lapse in judgement that caused someone to sign on the dotted line.
In the meantime, to hasten that day, rest assured, when I buy a new phone it will be unlocked and will be able to be associated with a pay as you go carrier even if I do pay full price for it.
It would be easier to convince Job to reup for a second set of boils, than it would be to convince me to go for another contract.
Might be a good time to get your money out of cell phone carrier stock prior to the great collapse to come!
Apple are a-holes, but the real losers here are mobile customers – as usual. I’m off the Apple-cart.
The losers are the consumers. We have no control of a market that affects many of our lives integrally. In this case though, the culprit is not just Apple, it is HTC. Apple is using trivial, playground rules and highlighting severe limitations within the patent system (this is what needs fixing). In creating this “flagship” device, HTC created something that has many of the same “limits” as the iPhone. Namely, lack of expandable storage and a non-replaceable battery. It might as well be an iPhone clone with a (arguably) worse screen running Android. While Android inherently opens things up (except for censorship which it seems to share with Apple), the hardware is the advantage Google truly has. People will be arguing over which OS is better (flashier, smoother, more user friendly) and who has the best apps forever…it is a personal choice. On the hardware side it is hard to argue with someone handing an iPhone user a microsd card to give him a large set of files only to be told he can’t use it. Or when the juice runs out and the iPhone user is scurrying about looking for a plug while the Android user changes his battery.
Apple Knows Marketing that is why it is at the top thought it sucks
Samsung is A great Company And has Started Is Becoming Top
HTC is my Favorite Company. Many People think this is a fake company. HTC makes one of the best phones i would say and i would prefer HTC always
My opinion is that the phone users benefit from the competition between the various manufacturers and phone companies. I like the Android system very much and have never had any interest in any of Apple’s products. But there are a lot of people that like their iPhones for whatever reason. That doesn’t affect me in the slightest. If it serves their purposes, then that is great for them.
I hate Apple previously, until some of my idea & work was copied by someone (the hates will force you will come out the idea go “sue” them)… now I am in the middle, the only to blame is why peoples don’t like to think and design their own??
How was it that HTC was not ready for such an eventuality, given a lot seems to be riding on this product for them? and this preparedness doesn’t come after the product is launched but right from it’s design. Samsung looks better prepared this time with S3 to avoid such infringements . The winners and losers are decided by how resilient and far seeing they are.
The biggest loser is the people in US. Less and less they can say they have any freedom. (Me on the other hand bought the one x, it’s really good – and I was free to pay for it)