HTC One Max (T6), Butterfly 2 to launch in second half of 2013, analyst says

June 4, 2013
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HTC One logo

In a research note to investors, an analyst said that HTC is expected to see “strong revenue growth” in the second half of the year thanks to two new flagship devices including the HTC One Max (currently known as the HTC T6) and the HTC Butterfly 2 set to launch during the period.

This is the second report today that mentions potential HTC devices for the second half of the year, and we’re finally given a product name for the T6 – HTC One Max makes plenty of sense considering that the handset is expected to be a bigger HTC One version, a 5.9-inch competitor to the Galaxy Note 3.

Alvin Kwock from J.P. Morgan Hong Kong revealed that many carriers are “highly interested” in the HTC One Max, according to Focus Taiwan, as the device “ is the only flagship model with a uni-body casing back-cover to be released in the second half of this year.”

In addition to the already mentioned metal design and 5.9-inch screen, the HTC One Max would is also said to pack a 2.2GHz processor and the latest Android version, which is specifically mentioned as being Key Lime Pie.

These details are pretty much in line with what previous reports have said about the T6, and we have no way of knowing whether they’re accurate or not – after all, analysts don’t always get it right. Other details about the HTC One Max have not been offered.

As for the HTC Butterfly 2, the handset is expected to be promoted by more carriers than its predecessors, but actual specs and features are not revealed.

The publication says that two other HTC handsets could arrive in the third quarter according to Kwock including the HTC Butterfly S and the HTC One mini. It’s not clear at this point whether the Butterfly 2 and Butterfly S are one and the same phone or whether they’re different – common sense says that the Butterfly S makes sense as a name for the second-generation HTC Butterfly model, but nothing is official at this time.

Based on these expectations, Kwock said that HTC’s revenue will grow 75% sequentially in the second quarter, and continue to grow by 15 to 20 percent in the following quarters. Thus, he gave HTC stock an “overweight” rating, with a NT$390 (about $13) target price in sight. Currently, HTC stock is trading around NT$287 in the region.

That said, we’ll remind you to take everything with a grain of salt, as we’re yet to see these upcoming devices confirmed.

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