Want Google Fiber? The Fiber team tells us how to get it!

by: Nate SwannerJune 6, 2013

Fiber Optic cable

How does Fiber fit into the overall Google scheme?

Google, as a whole, wants the user experience to be as good as possible. For instance, it can be frustrating when a YouTube video buffers. We have engineers here who are wholly focussed on making page load times faster. We want you to get the search results you want as quickly as possible, or that YouTube video instantly, no matter how big the file is. There is only so much we can do on the engineering end, and that’s one of the reasons we wanted to get into Fiber to begin with. We knew we could make a big difference in users lives’. Speed matters!

Just like Chrome, which is really quick comparatively, we also want to deliver the best speeds possible. We’re focussed on Fiber to the home, but we’re also coming up with a business product. We’ve heard from a lot of small businesses that they also want Fiber, and we’re working on that.

Let’s say Kansas City is totally built out, or as much as it will be. Do you have a long term plan for presence? Will you keep an office there?

We have a team on the ground now comprised of marketing people and customer service employees. We have a Fiber space, which is a retail location, where residents can come in and check out the devices, enjoy Fiber, and get the experience first-hand. A gigabit is a really hard thing to explain, so we want people to really get excited and understand just what they have the opportunity to get hold of. We staff that Fiber space with product specialists who can answer any of their questions.

The local presence is really important to us. We don’t really have any plans on changing our current goals or mindset when it comes to community presence.

Google Fiber has a TV service, which is different from Google TV. What is going on there? That seems so strange.

Google Fiber TV is different, and has its own content agreements. We have about 200 channels, and a different interface. You can record up to 8 hours of content, and the hardware is meant to really show off the gigabit speeds. Google TV is just a device, rather than working with content providers as Google Fiber TV does.

How do you guys feel about other providers getting into fiber (as AT&T so famously did after Google announced Austin would be getting Fiber), essentially copying the blueprint you laid out?

We think it’s great. Really. If more providers built fiber, and did so in a good way for the consumer, we’re happy to see that. It’s great for users, and great for the future of the web.

If more providers built fiber, and did so in a good way for the consumer, we’re happy to see that.

We’ve heard that some other providers in Kansas City and in Austin may have lowered their prices, and may start offering their own gigabit service in the future. Both of these things are ultimately great for users, and for the future of the web.

Is there a build-out plan? Is it really just the cities that want it most, or do you have certain cities in mind to offer Fiber to?

The reason we started with Fiber is that we were talking to the government and broadband providers about the national broadband plan. Internally, the folks on our policy team realised it was one thing to talk about broadband, and talk about how broadband speed for the average american can improve, but it’s another thing to take action and do something about it. So, we put out an RFP, asking cities who may be interested in having Fiber built out in their city to apply. We got over 1,100 applications from cities, and about 200,000 applications from individuals. That’s how we ended up servicing KC.

Austin was a close runner up, and Councilwoman Morrison really kind of hounded us for Fiber after we announced Kansas City. She was adamant that Austin would still make a great Fiber city, and she’s right. Based on her tenacity, and that of the citizens, we decided to bring Fiber to Austin next. We go where the demand is. We think the future is fiber, whether that’s Google or not.

So, what about my neighborhood? Can I at least get a Fiber pole?

Sure. We’ll get right on that.

Google Fiber

Now that I’ve been promised a Fiber pole (holding my breath!), I’ll have to report back on just how awesome Fiber is. For now, we’re left to admire those cities that have (or are getting) Fiber.

Fiber is a natural progression for Google, and means to jumpstart a technology that will become more important as our digital lives progress. We’re increasingly dependant on connection speeds and devices, and Fiber provides the best experience, often at the best price. The trickle-down benefits are immeasurable, and it’s refreshing to hear about such a groundswell of excitement in Kansas City.

We hope it keeps going, and whatever direction Fiber takes Google, that the consumer ends up benefitting. The most interesting byproduct may be other providers lowering their cost, or getting involved with fiber. The Nexus line of phones helps shake-up carrier control, and Fiber may have the same effect on Internet service providers. Whether or not we get Fiber at our homes or business, that’s a benefit none of us would refuse.

  • Matti M

    That’s too cool :O yah, fiber internet…. Maybe by 2016 i will also have Fiber tech internet. For now cable internet is fine and fast enough :).

    • James Bond II

      I heard that it will take at least 5 years to give everyone google fiber in the U.S. Maybe they sped up the process, but it don’t sound like they did. They’re still going through testing. Can’t wait to have that connection though :)

      • Matti M

        So long =( yhyhyhyhyy. And it doesnt need to be the google fiber but other sort of Fiber Tech good also. Maybe by 2016 i will have… We’ll see..

        • James Bond II

          We all hope so as soon as possible. Too bad I live in a small town.

  • Marm

    I guess I am lucky as I have 50/30 MB fiber since last September here in Canada. It is fast but I would like FASTER ;)

    • Doan

      That’s about the speed of my VZW LTE (although, my up is 10 less than yours).

    • simpleas

      Here’s what im getting :) Fios

      • Max

        I get 80mbps From Fios

        • simpleas

          Yeah we could upgrade too but at 80 dollars, 55s down and 35’s up are pretty damn good.

    • It would be depressing if I posted my speeds from TimeWarner Cable. Lets just say that TMobile’s LTE on my Samsung Galaxy 4S is as fast as my TimeWarner Cable “broadband”.

  • milksop held

    NBN for life

  • symbolset

    I’m sure I speak for almost everybody on the planet when I say: “here next!”

    There was some talk in the Google Fiber rollout about the digital divide where some neighbourhoods didn’t sign up in poorer areas, but the richer areas did. “The Troost line” I believe they called it. But Google has now announced intent to cover all of the initial fiberhoods even if they didn’t qualify by subscription because uptake in the area was so high. Least subscribers will of course be last because Google is a for-profit company. That may actually be an advantage as the middle tier doesn’t know what they’re missing and the crews aren’t going to circle back for them until after the initial waves are done.

    Google’s uptake of their fiber service for the best fiberhoods peaked at over 100% of the homes they thought were there. 30% was better than they could have hoped for. Over 100% has to be more than they thought possible in their most optimistic estimate. I think I want to “sell” Google fiber. That transaction would go something like: “Hi. I’m here to sell you Google Fiber” and then the customer wrestles me to the ground, chains me to a stump, and doesn’t let me go until they have a signed contract for delivery of the product for them and all their neighbours. And then they have a block party where I’m the guest of honour. We feast until dawn and then I have an ungodly amount of paperwork to do.

  • wh12

    What I don’t understand is that Google has apparently bypassed two
    technologies which would allow significantly lower cost, high speed
    internet and TV even making possible installation in the more expensive
    areas such as California where Google has said the cost is prohibitive.
    These technologies are 1) Using a fiber fed gigabit 802.11ac WiFi
    (5GHz) access node to provide about 30Mbps over the last 100-200 meters
    to each of about 30 homes eliminating the costly dedicated cabling
    whether fiber or copper. 2) The use of a virtual TV set top box which
    receives MPEG4 reducing speed to 5-7.5Mbps per TV and communicates with a
    server further up the fiber back bone eliminating the need for many
    simultaneous broadcast but unwatched and unrecorded (hence inefficient)
    TV channels to each home (the real need for 1Gbps fiber). In fact many
    new TVs come with WiFi (which connects at 2.4GHz with roof top adapter)
    and MPEG4 decoding for streaming, so the virtual set top may not even be

    Of course, most homes would need a roof top adapter with a
    high gain, 5GHz directional antenna (total one time cost about $200 plus
    installation) for adequate signal (and to reduce mutual interference) from the
    node up to 100-200 meters away. If a neighborhood has an access node
    every 200 meters, then a home roof top should have access to several
    nodes to avoid trees in the way.

    • symbolset

      Google is doing delivery of Internet broadband over wireless using TV whitespace – in Africa, India and other spots in the third world. If the tech works out they’ll bring it home to rural America. But Americans can be rather unpleasant about the quality of service of emerging technologies, so it’s best Google test it where folk are glad to have Internet at all.

  • TheMimic12

    Please bring it out east!!! I live in Indiana, and would LOVE having google fiber.

  • Alex

    The size of storage and files are only going to get bigger. I would think by the time google covers the whole u.s, things wont really change.

  • Paris Finnigan

    Fiber seems promising. But I don’t understand what we would do with the speed! My storage devices will be on the brink all the time! Cloud storage can only hold so much… I’m not complaining, but I’m wary of it. Human desire is primitive and constantly changing. We crave more each day. Wonder where we are gonna stop. Or will we, ever!?

  • Yaritza Miranda

    Led Lampen is faster

  • Robert Cocis

    this is what i get for 5 dollars in romania