Google has just put out an invitation for their next “special event.” Taking place in Los Angeles at 2:00 PM Pacific Time, we are all curious as to what Google will unveil. After releasing Ice Cream Sandwich and the Galaxy Nexus just weeks ago, we can rule out a new version of android and also a new device. So what is Google getting ready to release?
The only plausible idea for this event is Google Music and the Music Store. After the Google Music app was released on Android with over the air syncing, users were still jealous of iOS syncing with iTunes. Therefore, it looks as if Google is out to solve this problem for their loyal customers.
We’re probably going to see both desktop and Android optimized interfaces, and songs for $0.99, much like iTunes. It will also reportedly be integrated with Google+, Google’s social website and app. More specifically, users will have the ability to share their music with their contacts, and contacts will be able to listen to the music for free. This is also like Apple’s “Ping”. Wait, what is/was Ping? A total failure. Most likely, Google is looking at Spotify, which is gaining serious momentum on Facebook. They know that in order to stay relevant, they have to offer a similar service that enables people to discover music in a social way.
However, it does seem that two major music labels, Sony Music Entertainment and Warner Music Group, will not agree to release songs for Google’s new store. This could be because they feel that Google already profits enough off alleged copyright infringement of their content already on YouTube, but it’s still just conjecture at this point. This will inevitably frustrate users who are willing to purchase from these two labels. But, should Google Music be free, and with good social integration and a pleasing and easy to use interface, we expect it to be a success given the amount of Android users and their craving for easy music integration.
You can check out the live video stream at youtube.com/android. The event starts at 2:00 PM Pacific Time. Check for your time zone below.
11:00AM – Hawaii
02:00PM – Pacific
03:00AM – Mountain
04:00AM – Central
05:00PM – Eastern
08:00PM – London
09:00PM – Paris
11:00PM – Moscow
12:00AM – Tokyo