Google is actually happy that Acer and ASUS are undercutting the Nexus 7

January 18, 2013
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Google is a company that makes money off advertising. Period. The Nexus program isn’t a profit center, and neither is Android. Why did Google create Android then? Because back then, believe it or not, Google was scared of Microsoft taking control of the mobile landscape with Windows Mobile.

Why are we explaining Google’s business model yet again? Because some people are not going to understand today’s story. According to DigiTimes, Google is thrilled that both ASUS and Acer are going to release sub $149 tablets in Asia and South America. Of course Google is thrilled, because that means more people are going to browse the internet. How do most websites fund their existence? Ads. Who is the largest advertising company? Google.

The DigiTimes report also gives us some estimated sales numbers. Acer, with their MediaTek powered Android tablet, hopes to sell around 600,000 units during the first quarter of this year. And then there’s ASUS, who plans to use a VIA chipset in their cheap tablet. They want to sell 5 million of them by the end of this year. That’s a big number, but is it actually significant when it comes to tablets in general?

We really want to see Google taking tablets seriously this year. No more telling developers that their smartphone applications will scale to large screen sizes. And no more ignoring designers either. It’s one thing to tell developers they should make apps for Android, but it’s something totally different to tell those developers how they should work with their design department to make their apps shine.

If you’re in the market for an Android tablet, which one would we recommend? Easy. Try and find a 32 GB Nexus 7 with cellular connectivity. Chances are it’ll get refreshed at some point during the second half of 2013, but that just means the 2012 model will get that much cheaper.

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