Galaxy S4 in limited supply ‘due to overwhelming global demand,’ Samsung says

April 24, 2013
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Galaxy S4

The highly anticipated Galaxy S4 will be available in limited supply at launch, according to an official statement released by Samsung:

Due to overwhelming global demand of Galaxy S4, the initial supply may be limited. We expect to fulfill inventory to meet demands in the coming weeks.

Earlier today, T-Mobile announced online orders are delayed until April 29, while Sprint had to cancel its launch date of April 27 due to “unexpected inventory challenges.” Moreover, Galaxy S4 pre-orders have exceeded expectations, with carriers such as Sprint completely selling out its pre-order stock ahead of the official release.

For Verizon customers looking to get their hands on the Galaxy S4, pre-orders begin April 25, but the handset won’t be launched until May 30. Like with the launch of the Galaxy S3, Samsung has maintained a multiple carrier approach. More of its devices on more carriers, means increased revenue. However, launching such a buzzed-about device on many top carriers around the same time, can clearly have a downside.

Getting a headstart on the Galaxy S4, the HTC One is already available in the U.S. from multiple carriers and retailers, including the unlocked and Developer versions. While this delay could be potentially good news for HTC, Samsung is expecting to ship 10 million Galaxy S4 units in the first month after its international release.

In comparison, HTC is said to have shipped 300,000 One units in March, will ship 1.2 million this month, and two million in May.

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