Over the last decade, Japanese smartphone makers have effectively ignored the rest of the world, preferring to focus on their internal market. As a result, Panasonic, NEC, Sharp, and the other big Japanese smartphone makers are almost unknown to the Western public. But things are changing on the shores of the Far East.
Sony, the only manufacturer that kept the flag up for Japan, has recently divorced from its unhappy marriage with Ericsson and has promised to focus more on U.S. and Europe. Panasonic just announced the Eluga, a slimline 4.3-inch beast running Android that will be introduced next week, at Mobile World Congress in Barcelona. And now it seems that Fujitsu has something good in store for European and American consumers.
According to a report from UnwiredView, Fujitsu will use MWC to introduce a new and spectacular smartphone. The device is built around a quad-core Tegra 3 processor, will sport a massive 4.6-inch display, a 13.1 megapixel camera that puts my point-and-shoot to shame, and will run Android 4.0 Ice Cream Sandwich. How’s that for a configuration, Samsung and Motorola?
If the report is accurate, the new Fujitsu quad-core will have good battery life, in spite of the massive processing power that it hides under the hood. Financial Times has previously found out that Fujitsu’s upcoming device will almost certainly include NFC technology and a fingerprint sensor. Plus, the smartphone will be rugged and water resistant, which is always good news when you’re running around with a $500+ piece of hardware in your pocket. From what we can see, the new device is massively superior to the Arrows, also a waterproof smartphone, which Fujitsu demoed at CES in January.
Apparently, Fujitsu will only display some sample units at MWC, which tells us that we’ll have to wait a bit to try out the new Fujitsu Tegra 3 smartphone. No matter how this new device turns out, competition is always positive, and the arrival of new Japanese players like Fujitsu and Panasonic can only benefit the Western customers.
What do you think? Will you give these Japanese brands a shot or will you stick to the familiar Samsung, HTC, or Motorola?