Flappy Bird creator says he took it down because it was too addictive

February 11, 2014

flappy bird

In his first interview since he took the viral hit down from the Play Store, Flappy Bird creator Dong Nguyen says he became too stressed with the attention that the game garnered and that Flappy Bird was simply too addictive.

Talking to Forbes, Nguyen said he didn’t really expected users to develop an obsession for his game. “Flappy Bird was designed to play in a few minutes when you are relaxed. But it happened to become an addictive product. I think it has become a problem. To solve that problem, it’s best to take down Flappy Bird. It’s gone forever.” Dealing with this global craze affected Nguyen’s life: “my life has not been as comfortable as I was before. I couldn’t sleep,” he said.

Nguyen didn’t confirm or deny the $50,000 in daily revenue that The Verge reported he was making off Flappy Bird. “I don’t know the exact figure, but I do know it’s a lot.” All that money probably got the 29-year old indie developer more attention than he ever wanted. Indeed, according to Forbes, the developer had met with Vietnam’s deputy prime minister just before he gave the interview. The attention was probably the main reason to quit for the secretive developer, who refused to be photographed and whose own parents hadn’t even known about Flappy Bird until media coverage “spun of out of control.”

Some have speculated that Nintendo was behind the abrupt takedown, because of the similarities in the graphics of Flappy Bird and the Mario franchise. Nguyen denied that Nintendo or any other company have made any legal threats against him.

For now, Dong Nguyen feels confident that he made the right decision when he put Flappy Bird to sleep. The days of stress and lost sleep are over, and the developer is looking forward to creating new games. With all the media coverage that the meteoric passing of Flappy Bird has garnered him, Nguyen’s next game will probably be big news.

Comments

  • SSDROiD

    I have this fuzzy feeling this Dong Nguyen guy will soon be the definition of a bad business move. People will be saying “I had to do a Dong Nguyen move!” about bad business decisions in the future.

    • Vardan Nazaretyan

      What if this decision is actually a well though one. First, he announces that he will take the game down. People see it, and download it so that they’ll have it even after he takes the game out. And after taking the game out, people will start to sideload apk’s which will still include ads. And he will earn more money that way.

      • SSDROiD

        That’s an awful big risk to take, though.

    • Timmy

      So the first guy to pull his app from the App/Play stores autmatically gets a special name? Say what! He’s not the first to pull his app? So why does this guy get the glory and fame and not anyone else? Because he pulled a successful” app or is it something else? Why does this even matter to you? Did he cut you off from some of the advertising $$$? Move on, nothing to see here.

      • SSDROiD

        Because Flappy Bird is wildly popular, whereas most developers who pull their apps away do it specifically because their apps *didn’t* get wildly popular and they don’t want to work on them anymore. You didn’t HAVE to comment on my post, by the way, if you’re so against me posting about this, so why do I matter to you? Did ignoring my post and, like you actually said, “move on” seem difficult to you? See, this works both ways. Nothing to see here.

  • Carlos Portillo

    He’s an idiot. No matter what he makes from now on will gather attention so his simple life won’t be returning as he thinks it is.

    • MasterMuffin

      And just saying “no” to that amount of free money makes him definitely an idiot!

      • Commentator Prime

        Life is more than just money. When you grow up and revisit this story, you will understand why this man did what he did.

        • MasterMuffin

          Life is more than money? Oh really? Wow. You’ve opened my eyes. Thanks…

          • SSDROiD

            *SARCASM DETECTOR EXPLODES*

          • MasterMuffin

            ;) But seriously, this won’t help him at all. People write even more about him now that he took Flabby Bird down! Also people will write more about his next game. If he just had kept the game in Play Store and App Store, people would have forgotten about it soon (and he could have gotten more money). If he doesn’t want the money, he could help others with it!

        • SSDROiD

          I am grown up, and I can tell you right now, there were a lot of better options for him than to just remove the game and pretend it never existed. Hell, I use sleep medications to get 1 hour of sleep each night because I’m fucking depressed and I don’t make $50K a day on that. He could either get help from other developers or simply get some type of relaxation for a while instead of just saying “Goodbye and leave me alone”. It’s almost disrespectful to his users who dedicate so much time and effort to making it popular for him to just say remove it. Money is definitely not everything, but this kind of PR and the massive international fanbase isn’t easy to accomplish. It only comes once in a lifetime. Removing ‘Flappy Bird’ is a massive mistake, in my sincere opinion.

          • Carlos Portillo

            Definitely. He’s a developer and didn’t like how well received his work was? If he doesn’t want to be disturbed and wants to be left alone then he shouldn’t release his work.

        • Carlos Portillo

          Oh, please! I’m sure the money didn’t disturb his so called simple life. Someone told him on Twitter to donate to charity if he was so bothered by it all. Sorry but this move will just gather more attention and will be on the spotlight from now on and that’s what most people don’t understand.

          • SSDROiD

            And it won’t be in the spotlight because the game is hugely popular, which it was before. Now it will be in the spotlight because he actually removed it. That’s what the stories will say.

          • MasterMuffin

            Exactly!

          • Android Developer

            he didn’t complain about the money. he complained about having so much to work on and too much attention.
            he probably didn’t want to invest so much time and effort, and didn’t like to be too popular.

    • mustbepbs

      People will forget about it. It’s not like it lasted for much more than a week or so.

    • Commentator Prime

      His life will return to normal soon enough and he will be at peace again, that is his goal, don’t hate on him for having respectable goals.

      • SSDROiD

        A respectable goal is to say “I need a vacation. Please give me one month to relax and I’ll get back to you”. I can’t respect someone who makes a game, gets the game hugely popular without paying millions of dollars in PR, and then removes said game.

  • Sardmank

    He will be more popular and I bet that any upcoming game under his name will be much more touted because of the fame he’s being awarded right now. Pretty clever move I’d say.

    • SSDROiD

      And then he’ll remove those games. Because that’s his legacy now. That’s what he’s famous for. Not Flappy Bird, because he’s the one developer who removed the game. See how it may not be as clever of a move anymore?

      • D’Ander McSullivan

        So, since he removes his games, everyone will download any new release before he takes it down. Who’s clever now?

        • SSDROiD

          If you can seriously defend that taking new games off the market once they reach popularity is clever, then you need a face-slap of what the word ‘clever’ means.

          • Kairi

            It really depends on the circumstance, if millions are going to rush to download it before it gets removed that is pretty clever. But if he takes it off too soon, or people don’t rush to download it its pretty stupid

  • pritish

    I have a high score of 89 anyone managed to beat it?

    • MasterMuffin

      Got 120 after few tries. Not even joking!

      • teotsi21
        • MasterMuffin

          Yea yea my score isn’t a world record, I just got it after few tries and deleted the game :)

          • SSDROiD

            YOU DELETED IT? Oh DAMN MasterMuffin, you could’ve sold it on eBay and earned thousands of dollars! XD

          • MasterMuffin

            No! I’m such an idiot!

    • Timmy

      I got to 8 before I destroyed my phone in frustration. I probably should have sold it on eBay first.

  • Dylan Azari

    Dong Nguyen made a new Flappy Bird that should be up today or tomorrow. This is from his Twitter account. He’s putting the game back up because people are selling their phones with Flappy Bird downloaded on it for thousands of dollars on Ebay.He said that people are abusing it.

    • SSDROiD

      https://twitter.com/dongatory

      Nothing there about putting the game back up. Don’t lie.

      • Dylan Azari

        That’s his original account. He lost the password to it. Check out his backup @dongatory_

        • SSDROiD

          A game developer who doesn’t know how the “Forget password?” feature works? Oh yay, Dong Nguyen seems like a true businessman now!

          • Dylan Azari

            Listen buddy, I don’t want to argue with you, but Dong created a great game. I don’t give a dam if he forgot his password, he’s still a very successful game developer.

          • SSDROiD

            I don’t have a problem with that, but please don’t be gullible enough to believe an underscore at the end of someone’s Twitter name means it’s their backup. That “backup” seems much more like a fake account when you start browsing what he’s written in the past, done by someone who just wants his popularity. If he does return the game, then great for the users, but I’m going to wait for @dongatory to say that before I believe it. The other user has no proof he is the real Dong Nguyen.

          • Dylan Azari

            He said it himself that it was his backup account. There is proof.

          • SSDROiD

            Hi, I’m Bill Gates. Is this proof I am Bill Gates?

          • Dylan Azari

            Hi, I’m SSDROID I’m an idiot. Is this proof I am SSDROID? Yes.

          • SSDROiD

            Oh, cool, we’re resorting to personal attacks to defend our arguments now! Thanks for forfeiting the discussion, though, was very fun while it lasted!

          • Dylan Azari

            Your welcome!

          • SSDROiD

            You’re* ;) It’s not that fucking difficult.

          • Dylan Azari

            YOUR welcome! YOUR not my teacher!

          • SSDROiD

            And you have no idea how thankful I am for that.

          • Grman Rodriguez

            reading this is fun :)

          • SSDROiD

            I agree!

  • MasterMuffin

    I feel like being a douche so:

    “My life has not been as comfortable as I was before. I couldn’t sleep,”
    Isn’t that “I” supposed to be “it”? And that “,” is before the “.
    Also “hadn’t even knew”, isn’t that supposed to be “known”? >:)

    • SSDROiD

      We live in a world where proper grammar is associated with “being a douche”. I don’t want to live on this planet anymore!

      • MasterMuffin

        Some people like it, some people hate it. Can’t please everyone :)

    • Ben Edwards

      English won’t be his first (or primary) language, so yeah you’re being a douche.

      • MasterMuffin

        Won’t be or isn’t? >:P

  • Luka Mlinar

    Never even got to chance to try this (apparently heroin like) addictive game. Thank good too. Ding Dong might have just saved my life.

    • SSDROiD

      I upvoted your comment solely for the “Ding Dong”.

      • Luka Mlinar

        Yup, I tend to go overboard with my sarcastic remarks. :/

    • ht

      wtf

    • Farseer

      Never played this game. Never will.
      Game & Watch handheld from 30 years ago is still better than this.

  • Guest123

    He pulled it so he wouldn’t be sued out of existence for all the stuff he stole to make the game. . . end of story.

    He made a stupid crappy game he never thought would garner much attention, and when it did he realized, as did many others, that companies are looking closely at how much of that game is a blatant ripoff.

    • SSDROiD

      You’re just butthurt that you don’t get the $50K a day.

      • Timmy

        You sound a little hurt.

  • teotsi21

    got a nice 158!

  • John Smith

    I thought he don’t need to down, well few issue’s are comes i am agreed with that, but still need think he achieved big target, so i want to look that again.
    http://www.dallas-designs.com

  • guy with guts

    I understand his feelings. Being famous is not always a good thing. He got excessive attention that was unwanted.

  • Bitchplease

    He’s an idiot and talks a lot of bullshit. There’s no way that he removed the game because it was too addictive. I still think he was contacted by Nintendo or another company because of the graphic similarities. He didn’t wanted any media attention? Then why would he remove the game? The answer is because he’s a lier and a attentionwhore

  • Timmy

    But when will we have Angry Flappy Birds in Space? That’s the real question.

  • Ben Edwards

    Why would he remove the game because it was “too addictive”? Who is he, my mother?

  • Jesus

    I bless him.

  • Arturo Raygoza

    turning down 50k a day takes a hell of a lot of testicles no matter what you think of the game, that move alone shows character.

  • poooooooooooooooooooooooooooop

    put it back up now im ding to get it