Sauron, in J.R.R. Tolkien’s famous novels, created
“One Ring to rule them all, One Ring to find them,
One Ring to bring them all and in the darkness bind them.”
Best Buy seems to be creating something that does something similar to the One Ring, except the “in the darkness bind them” part. But, instead of ruling over, finding, and bringing together all rings, Best Buy’s creation is one for the cloud.
Just yesterday, Best Buy officially launched its Music Cloud service. It is accessible from all major mobile platforms–Android (the greatest, of course), iOS, and BlackBerry. It is also accessible to Windows and Mac users.
The prospect of a “One Service to bring them all and in the Cloud bind them” is a very ambitious one, yet very persuasive and tempting nevertheless. Such a service will allow anyone to access her or his cloud music from any device and not have to worry whether the device is an Android smartphone, or an iPhone, or a BlackBerry, or whatever.
Best Buy’s Music Cloud offers a basic (free) subscription and a premium subscription. With the former, you can listen to uploaded songs for free through the Best Buy Web Player–but only half a minute of each song. A premium subscription, on the other hand, lifts all restrictions. Thus, you can listen to an unlimited number of uploaded songs and radio stations. Subscription price for the premium package is US$4.00 monthly.
If, like many others, you are a multiplatform user (i.e., you own several devices running different platforms), the Best Buy Music Cloud may be a very attractive cloud music solution for you.
Are you signing up?