Adrian has an insatiable passion for writing ever since he was in school and found himself writing philosophical essays about the meaning of life and the differences between light and dark beer. Later, he found out that this is pretty much his only marketable skill, so he first created a personal blog and then discovered his true calling, which is writing about technology and gadgets in general and Android in particular.
Everybody knows by now that Samsung had a sensational 2012 from a financial standpoint, boosting sales and profits fiscal quarter after quarter. But surely the company’s rise has to lag a little in the first three months of 2013, right?
Releasing a mid-range phone with on-board Ice Cream Sandwich in November 2012 wasn’t exactly Samsung’s smartest move, but at least the Koreans are making amends to Galaxy Express buyers relatively fast.
Aside from using negative advertising by throwing unorthodox jabs at Samsung and dropping the “quietly brilliant” slogan, another key tactic employed by HTC to advertise the new One flagship has been focusing on gimmicks.