Asus wants to become Android tablet top dog by the end of the year

May 2, 2012

Asus-tablets

After picking up a report from Digitimes claiming that tablet shipments will increase significantly in Q2 2012 and that Asus is set to claw its way to top-3 by June, it now seems that the Taiwanese company has set its sights even higher.

In a recent investors’ conference, Jerry Shen, Asustek Computer’s CEO, talked about the company’s main goals in 2012 and made a couple of very bold statements. According to Shen, Asus wants to become the world’s top Android tablet vendor by the end of the year and estimates that it will ship around 3 million such devices worldwide.

The Eee Pad Transformer, Transformer Prime, and Transformer Pad are the company’s most important tablet names right now, and, even though the trio has proven to be quite popular and successful, it’s hard to believe that Asus will ever manage to sell so many devices.

It’s safe to assume therefore that Asus is basing these claims on a jolly-joker of some sorts, the kind of ace up a company’s sleeve that can revolutionize the tablet market as we know it these days. That kind of ace could only be the Nexus Tablet, a device that hasn’t been officially confirmed by anyone just yet, but is thought to be manufactured by Asus in collaboration with Google and expected to hit the market sometime during summer.

We should also mention the fact that Jerry Shen predicts his company to ship 1.2 million Android-based tablets during Q2 2012, which would be double the amount of devices sold between January and March. Where would such a difference come from? The Nexus Tablet, of course, which can now be considered as almost confirmed for a launch before the end of June.

But what about Samsung? Will the current Android tablet top-dog and the manufacturer of “the only real rival to the iPad”, the Galaxy Tab 10.1, according to Apple claims, just accept defeat and leave its title in Asus’ hands? Hard to believe, yet we can’t say we’ve seen many new and exciting slates unveiled by Sammy lately. And the Galaxy Tab 10.1, while still popular, is almost a year old and will not linger in the spotlight for much longer.

What do you think? Can Asus become the number one threat for Apple’s still unchallenged tablet reign? Will Samsung be overshadowed by the Transformer Prime makers? Do you think that we’re getting near to the Nexus Tablet’s unveiling? Tell us your opinions in the comments section below!

Comments

  • Vyrlokar

    Sincerely, I find Asus offerings to bring much more value, both overall and for the money. Samsung’s lack of expansion slots is a big no for me. The only thing I don’t like about Asus is the proprietary connector. Now, I understand why it’s there, as the dock offers quite a lot of extra funtionality. I don’t really understand why Samsung does the same, or why Asus doesn’t have a micro USB cosnector for plugging it to the computer, on the side of the proprietary connector.

  • jurkey52

    THE ASUS TABLET WOULD BE FANTASTIC IF WE KNEW WHAT IT REALLY IS. IT’S A LEAP OF FAITH AT THE MOMENT, WRITERS ARE TELLING US WHAT THEY HOPE IT WILL BE & I’M HOPING THEIR HOPES ARE JUSTIFIED. STARTING TO SOUND GOOD, HOPE, FAITH & MAYBE CHARITY IF THE PRICE IS AS LOW AS THE SPECULATIONS. I REALLY HOPE[AGAIN] THAT ASUS CAN TOP THE CHARTS WITH THIS ONE, ASUS WINS, GOOGLE WINS, BUT MOST IMPORTANTLY I WIN IF THEY DO.

  • http://yellowrex.com YellowRex

    Really looking forward to the Transformer Pad Infinity and Nexus Tablet this summer. Heck, I might have to get both!

    As for Samsung, what happened to all the rumors about a 2560×1600 resolution tablet?

    The Galaxy Tab 2 10.1 (too many numbers!) and Galaxy Note 10.1 are interesting, but no real competition for the Transformer Pad Infinity or iPad 3.

    • http://yellowrex.com YellowRex

      Also, I hope they sell the little remote dongle thingy that comes with the Eee Pad Memo in Taiwan. Remote control for music and phone calls, pretty slick.

    • http://www.AndroidAuthority.com/ Darcy Alexander LaCouvee

      We’re all over it. We’l be at COMPUTEX in Taiwan in June and will grill them with some tough questions. As for Sammy’s tablet, apparently they are running into problems making the displays. Either way, we will know in the next 4 weeks or so, so stay tuned!

      • http://yellowrex.com YellowRex

        Glad to hear it, thanks for the personal response!

  • KC

    Hope the Nexus Table is similar if not better than the memoPad. Needs current state of the art processors, namely, S4 or Tegra-3. Must have NFC too, removable battery and expansion slot for microSD. USB 4.0 would be a plus.

  • tBs_Battousai

    I think the Samsung event tonight will also showcase a new tablet as the teaser picture shows two stones, a small stone and a larger one, small stone being the phone and the larger stone being a tablet… guess it’s watch and see…

  • AnotherAndroidKid

    I have had the TF201 since before Christmas. I couldn’t imagine buying a tablet that didn’t have the keyboard dock unit available for it.

    But i am certainly looking forward to the Nexus tablet and am quite confident that if google want’s the best one available, they’ll go with asus for it.

    Yes there are issues with every new device released, but asus is doing an excellent job with updates and fixes. That kind of support is worth choosing them alone.