Apple marketing chief slams Android

March 13, 2013

ios vs android

Talk about fighting words.

Apple really has a way about them, you know that? Just about everything that comes out is lambasted by the tech company, who defiantly bucks trends in lieu of their status quo. They will tell us they re-invented just about anything, and somehow even the most evident of pre-existing tech is something they created.

Today is no different. In what can only be considered a continuation of the bad blood between themselves and Samsung, Apple marketing chief Phil Schiller dismissed the Galaxy S4 as a competitor the the iPhone. He went on to bash all Android devices, saying in part “the experience isn’t as good as an iPhone.” and “When you take an Android device out of the box, you have to sign up to nine accounts with different vendors to get the experience iOS comes with.”

Let’s address these statements individually. First, the experience on an Android device is what you make of it. This is the true beauty of open source… we can do as we like. Don’t like TouchWiz? Screw it, flash a new ROM and custom theme. Vanilla Android boring you? Get the HTC One with Sense. That screen not cutting it? Get a different size.

Now, as for this claim of having to sign up for nine accounts. That’s just misinformation, really. I only have to sign up for one account, and that’s a Google account. Should I choose to have more accounts, that’s my prerogative.

Rhetoric born of fear is trite, and puts Apple in a continually dimming light. If Mr. Schiller wants to discuss experience, I’d challenge him to tell me where I can find widgets on the app store… and which of those are lock-screen widgets. I’m also curious as to how he organizes folders on his device. Who are the major ROM developers for Apple? Can you swipe away notifications yet, or do they still show on the app icon itself? I’d like to NFC beam him my entire list of questions, so hopefully I see him soon.

Perhaps Mr. Schiller is upset that his stock options are worth about half their value from 12 months ago, or that the overall market share of iOS is so low, worldwide. Then again, he’s a marketing guy… so what should we expect if not cheerleading?  Normally we’d tell someone like him to get lost, but he’s using Google Maps now, so we know he won’t.

Comments

  • Shut up

    Nate calm down I know you got your feelings hurt just slow down and take a breather!

  • onigz

    2013, death of iphone

    • Justin Winker

      The only way I see this happening is if they release an S model with iOS7 and no real change from iOS6 or the iPhone 5.

      • Nathan Gee

        which they will, its their business model and it works with their gullible demographic.

    • nescb

      droids users,

      most of what you are enjoying now are copied from apple, i mean “copied” from apple.

      i know you will react to my statement, but it is plain obvious.

      you know what i mean

      (look at yourself in the mirror and imagine life today—2013 if apple did not introduce iPhone / iOS in 2007)

      android users are “arrogant” of accepting this fact.

    • nescb

      droids users,

      most of what you are enjoying now are copied from apple, i mean “copied” from apple.

      i know you will react to my statement, but it is plain obvious.

      you know what i mean

      (look at yourself in the mirror and imagine life today—2013 if apple did not introduce iPhone / iOS in 2007)

      android users are “arrogant” of accepting this fact.

  • Bradley Larcher

    We should all come to expect nothing else from Apple

    • http://twitter.com/danmcsw danmcsw

      Yep, the only thing Apple can produce these days is the iNSULT.

      • nescb

        droids,

        most of what you are enjoying now are copied from apple, i mean “copied” from apple.

        i know you will react to my statement, but it is plain obvious.

        you know what i mean

        (look at yourself in the mirror and imagine life today—2013 if apple did not introduce iPhone / iOS in 2007)

        android users are “arrogant” of accepting this fact..

  • ANTHONY

    iphone will be dead with the s4? ……is probably

    • Marsg

      lol the S4 might be great but whats even better is the amount of effort all the Android OEM’s seem to be putting into their devices to top it. like HTC with the one, they went all out, XOlO to release the most powerful smartphone on the same day as the S4, LG adding the eye tracking feature to their device a day before Samsung does it. Its like all these Android OEM’s are going all out trying to top each other while Apple is still near the starting line. Apple is like a fat kid who verbally bully’s everyone else to mask his own insecurity’s

      • Mikesphoneandtab

        True. I love Samsung but I would hate for them to turn into an Apple and rip Android as a whole from the inside out. I want freedom, I don’t want stale companies dominating the market, including Samsung. I just hope Sammy stays true to herself and keeps innovating.

    • Henry

      not only with the S4 but also HTC one, Sony Z, and lg optimus series.

  • Ayman Kouzayha

    And thats the response that Apple deserve, good job writer

  • Jude Dela Rosa

    Can’t wait to see the faces of my friends when they get an iPhone 5S with iOS7 that is just a minor upgrade from iOS6

    • NicholasMicallef

      They’d still be smug because they don’t know what they’re losing :)

  • TripleH

    There there, Nate. You’re not lost either — as soon as your Galaxy S III boots up, loads its widgets, has sufficient battery, RAM, and processor cores, and is not too laggy, you too might be able to load Google Maps. :-)

  • Bramley

    Nate Swanner: “Someone is wrong on the internet.”

  • parmara92

    lol, i find this so funny. Apple talking smack. People are going to crazy with this os battles, it make me want to go back to a shitty nokia flip phone haha. I have the iPhone 5 and the Nexus 7. Personally love the build of my 5, hate iOS, but love the JB on my 7, and hate the build. Apple does have right to mud sling, it what companies due to retain clients, but dont let it get you guys. Androids rock!!! iPhones rock!!! Windows phone 8 rocks!!! Live life boys.

  • Darktanone

    Like it or not he’s mostly right. I can understand your objection and defensive posture, but some of what he said are well known facts about Android and are hard to completely refute. He also could have added the malware issue. The Galaxy SIV will sell well for an Android device, but likely won’t see anywhere near the iPhone 5 or 5S numbers or profit. Apple has little to fear on that front and that’s just the way it is.

    • paxmos

      Look at this way, with millions of Galaxy devices out there, they could’ve been iPhones..do the math and with that kind of profit, Apple could’ve probably bought Bangladesh!!

      • Darktanone

        You could be right, but if I read the figures correctly, those sales were taken from other Android and Blackberry devices. With 70% of mobile profits going to Apple, they could buy a lot more than Bangladesh. Wayne Newton comes to mind. :-)

    • Mikesphoneandtab

      I agree. Apple will be alive and strong for a long time. Apple blood runs deep in too many people and their marketing is impeccable. I find it funny that Samsung has spent so much money on marketing and now they are rolling fist to fist with Apple. It just reinforces that minus the marketing Apple products would still be good but not nearly as popular as they are now. With the right marketing any company can sell a boatload. It’s either that or you’d have to believe that Samsung has better marketing than Apple to sell so much of an inferior product.

      • Darktanone

        If we go with Phil’s figures of four Android users purchasing iPhones to one going the other way and the reports that say Samsung spent over $401mil on advertising, out spending Apple by $68mil. They seem to be spending a lot more money to get less revenues, sales and profits (Apple’s profits last quarter were more than twice Samsung’s). It would seem Apple’s marketing is smarter and requires a lot less effort to get a much better return. This is something Samsung is finding very difficult to copy.

    • Piyush

      Do you know that S3 had overtaken iPhone sales once in the past? It can very well do that again … Apple has ALL the reasons to be afraid, and boy, you have no idea how scared they are :). Long gone are the days when Samsung didn’t matter to them.

      • Darktanone

        Yes, they outsold the iPhone 4S for one month around the time the iPhone 5 was released. However, they’ve never outsold the iPhone 5 which hit the ground running and is still selling like crazy. The Galaxy announcement is mostly hype. If Apple is indeed scared as you seem to think; then Samsung may have bigger problem on its hands, because being scared is when Apple is at its best. To compound things, Samsung also has to worry about Google gunning for them with the Motorola X phone. Nothing like a little in-fighting.

        • Piyush

          I know it was only for some time, but mind you that no other phone had done even that for years. So they definitely have reasons to worry. The biggest evidences that they’re shit scared are the numerous ridiculous ‘patent infringement’ cases they file against Samsung, and their childish behavior of sending ban letters to stores even before court’s judgement (and all that when they’re the biggest thieves). Apple is stagnant on innovation, while other companies are really coming forward with great ideas and implementations that forced even Apple to copy a lot of their features (and that will continue). For sure reasons to be scared, now only thing that remains to be seen is whether the coming iPhone 5S will have something revolutionary, or the usual longer/thinner/lighter/faster crap.

          • Darktanone

            That’s where you’re wrong. Older iPhones have been outsold many times. It is the current version that hasn’t been outsold. So no worries there. If you are the only company innovating and opening up new markets, it’s easy for other companies to sit back and wait for you to make a move then jump in the game. To protect yourself from these companies profiting from your hard work, it is necessary to protect yourself by first patenting your inventions and then suing when the inevitable copying occurs. I think in the cases involving trademarks, this is compulsory or you stand a chance of losing it. This has two effects (1) The threat of an expensive and drawn out lawsuit will deter most from infringement (2) It punishes the offender. Apple has no choice but to sue to send a message that it will defend it’s IP at all cost. The benefit is that companies will either license the IP or find ways to create their own innovation. In my opinion, this creates a more robust market for consumers. Can’t have one company doing the R&D for the entire industry.

            The technology that Apple uses to create new products and open up new markets is available to every company. They just don’t have the vision to put it together the way Apple does. The technology is like ingredients in a recipe. These other companies just don’t have any clue how to create a great recipe and so end up following the Leader. Apple.

            The upcoming iPhone doesn’t have to be revolutionary. It just has to be good and it will sell just fine. Apple doesn’t have to give in to the hype and demands of you or the hordes who seem to think they know what Apple customers want or need. Apple just has to stick to their game. They call their own shots and that’s it. Samsung needs to spend more and create hype to push their products. In the end they generate less revenue and profits than Apple.

          • Piyush

            Can you point me to any source of your claim which shows any other single phone (not a company, not a group of phones) outselling iPhone after 2009?

          • Darktanone

            The previous models, after a new model is released, have been outsold by some of the competition. Keep in mind that the newest model has never been outsold. Currently the 5S, 4S and 4 are the top three sellers.

          • Piyush

            No, it’s not obvious, and no other single phone has outsold iPhone since 2009. So you won’t have any reference for your ‘obvious’ statement. Also, I see a lot of people on the internet who blow the “copycat” trumpet when some other phone makers get inspired by Apple. They are completely silent when Apple blatantly copies from them. Like the Notification Center? Read more here : http://pocketnow.com/2012/06/13/what-did-apple-copy-from-android-and-windows-phone-in-ios-6.
            In fact the company started by stealing Xerox UI. If you know a bit more about that, you’d argue that they had paid Xeror for the visit, but you’d still be wrong if you claimed they had paid for stealing. They hadn’t. The reality is, the world progresses by learning from each other. Apple wants to steal from everyone in the world, but doesn’t want anyone else to learn from them. That is stupid, ridiculous and mean and such culture must be stopped.

    • Magneira

      Did you read the article? he is not right, you can choose to sign in with android, and the experience matches ios out of the box.

  • Jonny Woodburn

    Normally we’d tell someone like him to get lost, but he’s using Google Maps now, so we know he won’t…. Sweet!!

    • Darktanone

      Funny… About 30 minutes ago my wife sent me a text explaining the GPS on her Galaxy SIII stopped working in the middle of traffic. She was on her way to catch an Intel shuttle flight out of Santa Clara. In the meantime, a coworker called to let her know she was about to lose her seat on the plane. After she explained the situation, the coworker convinced the pilot to wait for her and guided her to the airport. She finally made it and the flight left 15 minutes late.

      • Mikesphoneandtab

        I’m sorry that you misunderstood the problem then. Your wife’s GPS has nothing to do with the maps. I promise you there are no major roads, cities or islands missing on her maps. Now if the GPS stopped working there are several enviromental and cellular issues that could affect the GPS signal, which could also affect an iPhone.

        • Darktanone

          I didn’t misunderstand and I’m fully aware of the related issues. I just saw it as coincidental to Woodburn’s comment about Phil not getting lost. That is all. The nice thing about Apple’s maps is that it’s tightly integrated into the OS and can be used with Siri. So you’re more inclined to pick up the phone and ask Siri for directions than launch Google maps. Believe it or not Apple has made quite a few improvements that users are noticing. Some have reported that it’s now as good as Google maps at getting you where you want to go. All this in six months after the whole fiasco at its introduction. That’s impressive! Imagine in a year or two from now how far it will have progressed!

          • Magneira

            Well get back here a year or two ok? then you tell me! now about that integration, google now has it, it just does note make a joke and slap your back. so i think this conversation is done. it is clear you dont know what you are talking about.

          • Darktanone

            I’m sorry to have to ask this, and I mean no disrespect, but could you make your last statement clearer? I didn’t understand it.

          • Henry

            Darktanone, Magneira mentioned about Google Now which is the thing made Siri on iphone become a joke. If you don’t know about Google Now, I suggest you to install it from Play stor(you phone should run Android 4.1 or 4.2). It is useful and intergrate with google maps too. It also has the ability to open apps and make appointments.

          • Henry

            MAny companies have map now and Apple is a big company. I heard about apple maps improvement but I am not impressive because that is what a big company do. I experience both and google maps is far beyond apple maps.

    • Mikesphoneandtab

      That burn was so hot it singed my eyebrows off from the other side of the computer screen. I’m also sure that Mr. Schiller is going to need some ointment for that burn.

  • paxmos

    “Normally we’d tell someone like him to get lost, but he’s using Google Maps now, so we know he won’t”….Nate, I love you….not really, but you get my point…Awesome Article

    • Mikesphoneandtab

      That was a sweet statement. I need to print that and put it in a glass display.

    • nescb

      droids,

      most of what you are enjoying now are copied from apple, i mean “copied” from apple.

      i know you will react to my statement, but it is plain obvious.

      you know what i mean

      (look at yourself in the mirror and imagine life today—2013 if apple did not introduce iPhone / iOS in 2007)

      android users are “arrogant” of accepting this fact.

  • Mikesphoneandtab

    Apple thinks they are a god. They even cloth their whole persona in white like they are some type of pure race. I can’t stand them. I have never seen so many people squeeze themselves into Apple’s ideal just to be associated with them, branded as them. I don’t hate people, but Apple is not a person and I hate everything they stand for, or at least what they are now. They did some real good in the past. R.I.P. Apple, Samsung is about to let the axe fall.

    • Henry

      The only thing they can do is try to make people pay for them more with the same features and no major improvement. Glad I skip to Android 2 years ago.

  • oli72

    apple juice is getting desperate. sounds like someone is trying to steal others thunder. its here apple and isnt going anywhere. its getting bigger.

  • http://www.facebook.com/raaj978 Raaj Ra

    Apple is like Lord Voldemort! It has created Horcruxes and won’t be easy to kill. I am thinking Galaxy S7 will be one that deals the final blow.. get it “7th time lucky” ?!? :D

  • HM11

    You couldnt said it better than that !!!
    I bet he wouldnt know what to say =P

  • aholsteinson

    I love Apple and have always liked Schiller, but his latest “tweets” about Android are embarrassing and smack of desperation.

  • http://twitter.com/Number1Bruh TheBruh

    Remember when Apple invented proteins and cold fusion? Awesome times.

    • MasterMuffin

      It’s funny how some people actually thought that Apple was the fist to make a phone. >.<

  • Chris Roberts

    EPIC!!!

  • yushav

    Apple stucks slamming android in every chance they get while Android moves on to rule the smartphone markets….apple is truly a cry baby….lol

  • Piyush

    Do they still make those iPhones which we used to read about in the history books? :)

  • steve blow jobs

    i have not seen good writing like this in awhile, great article !
    i think i popped a iBoner while reading the last paragraph.
    only if steve jobs were alive to see the crapple stock drop, then that would kill him again LOL !

  • Kiran Kumar

    “Normally we’d tell someone like him to get lost, but he’s using Google Maps now, so we know he won’t.”

    Ha Ha..

  • http://www.facebook.com/rick.mcintosh.507 Rick Mcintosh

    Silly cheerleader, all looks and no brains.

  • Amjad Farah

    haha epic last statement.. made my day

  • inchhigh5137

    Funny

  • tspeak

    If someone offered me a free iPhone or a free Android device, I’d go with Android any day…

  • Henry

    This fucking apple guy never uses Android and said that we have to sign up for 9 accounts. Arrogant is the one reason that will kill apple. I don’t understand why this guy go out and ask 23 millions people who jailbroke their iphone to get a little piece of Widget.

  • http://www.facebook.com/shaunrdavis Shaun Dutchy Davis

    that last paragraph has me in tears! lmao!

  • http://www.facebook.com/thewolverene Siyam Hasan

    My sentiments exactly… Kudos brother on an article well written…

  • Sal

    LOL this made my day! Go home Apple!

  • Gebs

    Such a naughty boy

  • CrAppleJinxer

    What’s going to be really…. really….. really…. fun is when Samsung Galaxy S4 goes through some drop testing. Shock and disbelief will ensue wondering why the specially coated back cover fails to scratch. Next thing we know Apple may or may not get their color woes figured out with the proprietary coating process (developed by another company and like everything else from Apple claimed to be developed by them) on iPhone 5s or 6-s or whatever. The one they’re using will turn out to not be as protective as SAMSUNG’s own Secret Sauce coated back plastic cover! ;-p ……and as for front glass? Both are most likely using Gorilla Glass 3!!!

    SAMSUNG has spent over 3yrs and gotten more patents on Graphene Technology for YOUM Screens and Transistors, etc…. they literally dwarf the entire competition. The coating process on YOUM screens is using this incredibly near indestructible Graphite Oxide coating on Polycarbonate Plastic (like what’s in Bullet Proof Plastics in Bugati Veyron removable roof… cheap… eh? lol…). Only these plastic screens are even more scratch resistant than that expensive Carbon Fiber Plastic and Clear Polycarbonate roof!

    So what’s up with the Apple’s colored coating problems on cheap die cast aluminum back frame/cover (cheaper than Polycarbonate Plastic, since it gets Apple Recycle-ability Credits). At last we are going to find out how little Apple spends on R&D of their own…. and how much they rely on OUT SOURCING for their so called MAGICAL and REVOLUTIONARY OWN INNOVATIONS!

    The process of fusing Graphite Oxide Liquid into GRAPHENE is a highly guarded Secret those that can actually get it to bond in a single atom thickness on any surface. It’s why SAMSUNG has demonstrated pelting YOUM screen with various hammers without affecting or even scratching the screens! ……..it’ll be a long time before Apple is able to master Graphite Oxide coatings without outside technology! :D ….and if SAMSUNG is using their Liquid Graphite Oxide to coat their back covers on Galaxy S4….. plastic or not….. it’s far more expensive, durable and higher quality than anything Apple could ever develop spending as little on R&D as they do!!!

  • zim star

    “In particular, Schiller criticized Android for fragmentation (noting that only 16% of Android users are on the latest operating system) and an overly complicated experience of setting up and using the devices.”
    What is this guy talking about? in a round about way he just insulted every iPhone owner, until the next iphone 6. Unless you were completely obtuse to the point of being a child’s wooden toy block, setting up and using an Android device is mindlessly easy.