During the keynote presentation at its developers conference, Apple has revealed that Google is to be dropped as the Internet search engine for Siri in the next release iOS 7. Bing will now be used instead of Google for all Internet searches requested via iOS’ build-in voice assistant. According to comScore, Bing is only used for around 17 percent of Internet searches in the USA. Although switching from Google Search to Bing is clearly a boost for Microsoft, the question remains – is Bing up to the task?
With less than one fifth of searches in the USA using Bing it would seem that Internet users have voted overwhelmingly that Bing isn’t as good as Google Search. And it isn’t because Bing doesn’t have the exposure, Yahoo uses it to power it search results and of course it is built into Internet Explorer. With Apple choosing Bing, will user satisfaction with Siri increase or decrease?
If iOS 7 users do start to miss Google powered search results they can explicitly ask for them by using the command “search Google” when using Siri.
Although Apple is now trusting Microsoft for searches requested via Siri it would seem that the Cupertino tech giant is only prepared to go so far. The newly announced iOS 7 includes a new version of Apple’s Safari web browser and Google remains the default search engine for Safari. New in iOS 7′s version of Safari is the “unified smart search field” which also uses Google Search, this time for the automatic search term and URL suggestions.
This latest step is in the line with other actions taken by Apple to decrease its dependency on Google. The last time it removed a Google service the result was Apple Maps, a service which was so bad that it frequently sent people in the wrong direction and ultimately cost Scott Forstall his job at Apple. Let’s hope, for the sake of iOS 7 users, that switching to Bing doesn’t prove to be as disastrous.
What do you think? Are Apple making a mistake by switching to Bing?
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You can search through Google by siri but you have to command it or say word if you don’t say than it will use bing search by default , apple is playing safe here.
Apple with another dick move
Didn’t you love when they got rid of Maps? They just can’t live without Google!
Did they mess up with their calendar app too, it isn’t Aprils’ 1st anymore!
Hmm…I used to have an iPhone until late October. In iOS 6, Apple added a new function into the Calendar app which would display the current date. So everyday, the calendar app displayed a new date (which was the actual date on that day).
But I see a lil bit of sarcasm here.
“Hi Siri. search google for an image of cut off nose”
I can’t take any requests right now
OMG!! Last time it was Scott Forstall lost his job at apple for maps fiasco. Who will be this time??!!
What the heck are they thinking?!
Oh well. iOS users will now be blessed with the world’s worst search results.
I’m sorry, are you reading the same article that I do?
The default search engine in Safari is still Google, and if you want Google instead of Bing for Siri, you just have to say it.
They’ll love it though. Wait for all the posts that say “Actually, I prefer Bing.”
Is there a typo in paragraph 4? “Google remains the default search engine for Siri
Yes, replace Siri with Safari
I think that he meant (the writer of this article) to say that “Google remains the default search engine for Safari”
Safari, Siri, Safari, Siri… My brain just can’t cope! Well spotted that was a fuzzy moment there for me… all fixed!
A few years ago, this might have made a difference to somebody.
Bing? That’s the worst search engine out there, even yahoo is much better.
Yahoo uses Bing, I guess you missed that sentence.
Bing uses yahoo! Not the other way around buddy
Hmmm, no, Yahoo uses Bing. It was announced in 2009. http://news.bbc.co.uk/2/hi/business/8174763.stm
Oh okay! M sorry for being Wrong.
Continually trying to force certain things on people. At least we know Apple hasn’t changed that.
The newly announced iOS 7 includes a new version of Apple’s Safari web browser and Google remains the default search engine for Safari.
And Bing for Siri… Ooowh Siri is going to be more confused as before… I think Apple did this because it use MS for multi-tasking. Apple will regret this again.
This is really bad!
No one is using Bing in Germany.
Another reason to get a Android device.
I tried Bing 18 months ago and it really does produce good results! But it’s very slow compared to Google.
Keep Google in Safari, but use Bing for Siri? Uh, why? Those are going to give you two different sets of results, not one cohesive set. Very un-Apple-like.
This implies that people use siri..
Tim Cook must have been very impressed at the Bing it On challenge. It’s probably only a temporary move until they get it changed to something like Dogpile.
Phone dork: “Siri, search dogpile for a nearby Starbucks”
Siri: “WTF is dogpile?”
Yeah keep emptying that clip on your foot Apple.
Siri never used Google information. You can, and still could, use Siri to do a web search using whatever search engine you step up as your default on your safari browser. Bing is now being used when you ask Siri a direct question as opposed to asking Siri to search the web for question. Come on guys get your information together…
well tbh the only type of search bing has over google is porn videos… not exactly a feature that’s toutable in public.
LOL just let apple do it, another diaster after their stupid maps. One can see clearly whos the real trouble maker! Not google or samsung its just arrogant apple doing what it does best, telling the consumer what he needs. LOL
Well google now is slaying siri in search results, so they may as well just go lay down now. Siri how tall is the empire state building! Let me check on that, im on it! Mean while back at the ranch, do you want me to search the web. God no!
Lol Bing Lol