HTC may not be doing that great when it comes to smartphone sales right now, but the One could change all that.
Announced just before MWC 2013, the smartphone will be available in a variety of markets, including HTC’s home country. And now we have official pricing details for Taiwan from ePrice.
The 16GB HTC One model will retail for 19,900 TWD (or $671,) while the 32GB and 64GB versions will sell for 21,900 TWD (or $734) and 24,900 TWD (or $840,) respectively.
What’s worth noting is that the One versions are more affordable than their iPhone 5 alternatives. The most expensive 64GB HTC One is cheaper than Apple’s 64GB smartphone in the country that costs 28,900 TWD (or $975). That means the largest capacity HTC One will be similarly priced in other markets, or cheaper than the largest capacity iPhone 5.
In the U.S., the 64GB iPhone 5 costs $849, so we expect the One to cost less than that – obviously we’re talking off-contract prices here. On-contract, the same iPhone sells for $399 with a two-year agreement from either Verizon, AT&T or Sprint.
HTC’s latest flagship will launch later this year with at least three U.S. mobile operators including AT&T, Sprint and T-Mobile. Are you buying one as soon as it launches?
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HTC needs to undercut Samsung *AND* Apple. HTC’s goal should be to move more units (get more customers) than higher profit margins right now. Once more people buy into your brand….then increase your margins!
with the build quality, process, and internals while pricing their devices the same as plastic competitor, I doubt their marging is big to begin with, Unlike Samsung which is using the most industrial methodes to make their phones, HTC are much much lower
They need to start advertising! The phone looks very solid.
“HTC’s latest flagship will launch later this year with at least three U.S. mobile operators including AT&T, Sprint and T-Mobile.” Wait…later this year? I thought they were launching here this month?
Of course it’s cheaper than iPhone, what isn’t? :)
and 64 times better than that overpriced 4 incher