A few days ago we told you that during Christmas Day no less than 17.4 million iOS and Android devices were activated – Santa was really busy delivering packages containing mobile gadgets it seems – and now we’re back with more analytics data from Flurry.
The company reports that in the last week of the year – December 25-31, so from Christmas to New Year’s Eve – 50 million iOS and Android devices have been activated. During the same period, 1.76 billion apps were downloaded from the Apple App Store and Google Play Store combined. Both numbers are new records for this particular week, beating the previous record holders that were registered last year.
Obviously, we still don’t have any details about smartphone and tablet sales in Q4 2012, but the numbers will be made official in the last week of January by various device makers – Google and Apple have already announced their earnings conference calls set for January 22 and January 23, respectively.
Getting back to Flurry’s report, it’s worth noting that the company expects to see app downloads top 1 billion per month in the coming months and approach 2 billion per month in Q4 2013. In the weeks preceding the December 25-31 week, Flurry saw more than 1 billion iOS and Android downloads.
The company also looked at app downloads per country, concluding that countries that celebrate Christmas witnessed an increase in app downloads in the last week of 2012, compared to other markets including China, Japan or South Korea, where Chrismtas is not celebrated, or at least not as “widely” as in Western regions.
Did Santa bring you a shiny new smartphone or tablet running either Android or iOS? How many apps have you downloaded these past few days?